Niantic does best when they under-promise and over-deliver. The Ultra Unlock is a terrific example of this. The first part of the event, Dragon Week, debuted Shiny Deino while mentioning it would be rare. However, the lack of specificity about how rare led to immense disappointment when many players hatched hundreds of eggs without seeing a single Deino, even a non-Shiny. Niantic reversed that trend with this week’s Enigma Week, where they mentioned that Shiny Roggenrola would be in raids and that Bouffalant would be in “New York City and surrounding areas.” They went on to over-deliver by having Roggenrola spawn at a high rate in the wild and releasing Bouffalant to a 200-mile radius around New York City, encompassing areas that had thought for certain they wouldn’t get it. All of this to say that Niantic sometimes falters in their descriptions of upcoming events as their lack of clarity allows speculation to drive the conversation about these events. Then, when the reality sets in and the event is less than expected, it leaves fans with a bad impression that wouldn’t have existed with more clarity.

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